Shoppers go mad for No7’s new £25 anti ageing serum – with 99,000 joining the waiting list in just 10 days

SHOPPERS have gone wild for No7's new anti ageing serum – with a record number of people joining the waiting list.

A huge 99,719 people signed up for the new retinol based product in just 10 days – the most to ever join a Boots waitlist.

The concentrate, which costs £25, launches on on Thursday – but waitlist customers will have access from Wednesday.

No7 launched the top secret product earlier this month, promising to "transform skin" without giving away any details.

As the waitlist closed, No7 revealed it has developed an ADVANCED Retinol 1.5% Complex Night Concentrate – boasting ten different skin benefits with minimal irritation.

Containing retinol, matrixyl 3000 plus and bisabolol, it promises results within just one night.

The promised benefits include:

  • Helps to gently resurface skin
  • Visibly reduces the appearance of fine lines, wrinkles and pigmentation
  • Refines pores, evens skin tone and texture
  • Maintains skins ‘bounce’, resilience and youthful lustre
  • Leaves skin looking smooth, hydrated and healthy

If you want to get your hands on the serum, don't panic about the waitlist – it's available to all of us from Thursday.

It will cost £25 as an introductory offer until the end of June, when the price goes up to £34.

In more beauty news, this teen revealed how to achieve a flawless, streak-free tan for under £10.

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